Six great ideas to break eyewear codes
From May to September, Gucci and Kering Eyewear are implementing an eyewear campaign dedicated solely to travel retail. Here is a six-point plan to create an unprecedented eyewear experience.
Read moreFrom May to September, Gucci and Kering Eyewear are implementing an eyewear campaign dedicated solely to travel retail. Here is a six-point plan to create an unprecedented eyewear experience.
Read moreConsuming and creating content on social media is a way of life for the Millennial generation. For Gucci, it is an opportunity to engage with a truly global community. Robert Triefus, Executive Vice President, Brand and Customer Engagement, explains how Gucci builds its following on social media platforms.
Read moreGucci’s decision to hand over one of its social media accounts to Diet Prada was not taken lightly. But working with the group paid dividends for the Italian fashion house.
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